7 marketing conferences you don't want to miss in 2016

As a marketer, it’s important to stay connected to changes in the industry. Attending marketing conferences can teach you a lot about where the industry is headed, and how you can keep up with it. Whether you’re looking to expand your skills through workshops, or learn from  industry leaders, here’s a list of some of the best marketing conferences that will both inform and inspire; and ultimately, help you stay ahead of the latest trends.

marketing conferences you don't want to miss in 2016 propoint image

Incite Summit East


Content Marketing Conference_Incite Marketing Summit Photo credit:  Incite Summit East


Incite Summit East consists of three different conferences, each focusing on one of the most critical marketing issues for the upcoming year: one-to-one marketing, enhancing content and storytelling, and marketing attribution. Attendees will also have the opportunity to network with senior marketing executives from leading brands like American Express, Mattel, Twitter, and more.

Where: New York, New York
When: October 27-28, 2016



Content Marketing Conference C2 Montreal Photo credit: C2


C2 is a three-day immersive event that brings creative minds and business professionals together to explore upcoming trends and opportunities. This conference hosts live performances, talks that are followed by masterclasses, and brainstorming sessions in atypical environments.

Where: Montréal, Canada

When: May 24-26, 2016



Sales Content Marketing Conference InboundHubspot Photo credit: Inbound


Every year, Hubspot hosts an industry event with educational breakout sessions relating to content, sales, marketing, and more. Attendees can listen to speeches by keynote speakers and network during happy hour events.

Some former INBOUND speakers were Seth Godin, Arianna Huffington, Jonah Peretti, and Chelsea Clinton.
Where: Boston, Massachusetts

When: November 8-11, 2016



Content Marketing Conference MozCon Photo Credit: MozCon


MozCon’s daytime agenda includes specialized sessions in SEO, social media, content marketing, and brand development. The conference’s ticket price also covers additional networking events including office tours and a pub crawl.

Where: Seattle, Washington

When: September 12-14, 2016

An Event Apart


Content Marketing Conference_EventApart Photo Credit: An Event Apart


This conference is brought to you by the minds behind the publication, A List Apart, and hosts talks and workshops focused on the interplay among web design, content, and user experience.

Where and When:

Boston, Massachusetts: May 16-18, 2016

Washington DC: July 25-27, 2016

Chicago, Illinois: August 29-31, 2016

Orlando, Florida: October 3-5, 2016

San Francisco, California: October 31- November 2, 2016




Content Marketing Conference_Transition Percolate Photo Credit: Percolate


Percolate’s Transition focuses on how sustainable brands must be dynamic in order to address how customer communication is constantly shifting. Throughout the two-day conference, keynote speakers will address how to market in a world of transition, how storytelling relates to customer experience and more. The conference also includes networking lunches, breakout sessions, a live concert, and a cocktail hour.

Where:New York, New York

When: September 20-21, 2016

Content Marketing World Conference and Expo



This event features over 150 sessions to help create and implement content marketing plans. This year’s conference includes speakers from leading brands like Lego, Microsoft, and Visa; and has tracks that cover topics from demand generation to the right content to accelerate sales.

Where: Cleveland, Ohio

When: September 6-9, 2016

These Marketing conferences are dynamic and inspirational, and also give you the opportunity to learn from and contribute to the insights of other professionals. As Marketing continues to evolve, conferences prove to be ideal opportunities to prepare yourself, as well as your team for new challenges.

Carine A.

Written by Carine A.